What is Event Butler
Event Butler is a flexible, modern, digital event management tool. It is built with scalable modules to allow you to customise the system to include only what you need. From pre-event tracking, to on-the-day registration, to distribution of live event URLs, to a live auction system, to post-event surveys or payment collection, the Event Butler has you covered.
Interface-Rich
We built Event Butler to complement your existing CRM systems. We can take a download from your current tools (e.g. people who have responded to your campaign) and use this to manage live or virtual events digitally. We record all the system events to allow detailed event analytics.
Modular
We have built a very flexible base system with open interfaces to avoid single-supplier lock-in. Pick and choose only the services you need from Event Butler. It will integrate with your existing systems or can be provided as a full service stand-alone solution if you don't have an existing CRM tool.
Cutting-edge Analytics
We have integrated with a world-class analytics platform so you can fully understand your events and customers. Because we're an analytics company, with a mathematics pedigree, Event Butler has been created to add detailed insight to the way that you run your events.
How Event Butler Works
We'll work with you to determine how many of the features you need, and then we'll do the rest. The platform is highly flexible to allow you to work with any event types.
Configure Your Event
Use the management console to enter the details of your event. We'll work with you to connect to your existing customer relationship management systems or to load in events. Then use the platform to manage the event stages, and your attendees can use the apps to engage. We record all the event stages and you can easily export the data to your own systems.
Feature-rich Modules
Our developers have created a number of flexible modules so you can import, adjust and manage events. From check-in and presence management, live auction or donation monitoring software, or voting and Q&A, the system is highly configurable to suit your event format.
Analytics Focus
We have included a leading analytics tool in the platform, with visualations designed by our data scientists, so you can really understand how your events work - the successes and what needs to change. We build in long-term trend analysis to ensure you understand the big picture.
Case Study: A Charity Event Platform
See how Event Butler works with a charity event platform.
Build An Event
We simply create an event and configure all the required inputs, including in this case the presentations for the event.
Add People
Add people to the event and select from a variety of customisable options to manage their registation. We've integrated with an SMS platform to send reminders and event content out quickly and reliably.
Kick Off
When ready to start the event, simply press 'go' and all the preconfigured event management tools start up.
Live Guest Access
In this case, guests are sent a personalised URL by text message. This allows them to access the event without login and to track what is happening on their phone (or via a shared table tablet in a live event).
Bidding or Giving
Guests can use their phones or computers to give or bid. All the terminology in the platform is customisable so your 'giving' can be 'bidding' to suit your event format.
Present Live Progress
We display live progress on a live event screen or via a webcast, and after the event we send out payment reminders, survey requests and load up the event analytics for insights.
Who We Are
Lynxx
Lynxx is a global analytics and optimisation company. We work with some of the world's most complex networks and systems. We often build analytics platforms or bespoke software tools to assist with optimisation or in this case the smooth running of events and the subsequent analytics.
Event Butler
For Event Butler, we took some of our tools for analysing customers in live networks, combined them with some of our database products, and made a live technology platform for event management.
